Target Audience: Male around the age 14-25
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor
How were camera shots and editing used to enhance the message? Moving Screen
What is the slogan/message for the company? Live in your world. Play in ours.
Was the message effective? Why or why not? Yes, because it made me want to play the game..
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Company:Budwiser
Target Audience: 21-50, mostly male
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor
How were camera shots and editing used to enhance the message? The face close ups
What is the slogan/message for the company? Drink Responsibly
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Company:Chrysler
Target Audience: 25-40
What persuasive method used (humor, action, celebrity, human interest, etc.)?Action and style
How were camera shots and editing used to enhance the message? Black and white
What is the slogan/message for the company? drive and love
Was the message effective? Why or why not? Nope, didnt make me want to buy it.
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Company: Pepsi
Target Audience: 12-40
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor
How were camera shots and editing used to enhance the message? Zooming
What is the slogan/message for the company? Drink
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Company:Fed Ex
Target Audience: Older age
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor
How were camera shots and editing used to enhance the message? Going back and forth from him and her
What is the slogan/message for the company? Express
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Company: Dodge
Target Audience:
What persuasive method used (humor, action, celebrity, human interest, etc.)? Action/ humor
How were camera shots and editing used to enhance the message? Moving of the camera
What is the slogan/message for the company? Hit it
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Company: Gatorade
Target Audience:
What persuasive method used (humor, action, celebrity, human interest, etc.)? Human Interest Celebrity
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company? Is it in you?
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Company:ESPN
Target Audience: Sport lovers
Target Audience: Sport lovers
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor
How were camera shots and editing used to enhance the message? Camera
What is the slogan/message for the company? This is sportscenter
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Company: H&R
Target Audience: 21-40
Target Audience: 21-40
What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company? we will find what others miss.
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